It was just over a year ago (2017) that Jess and I had been pushing a previous business forward, only to hit road block after road block. We had come to the end of that journey, without 'success' and an empty space, ready to do something new.
We were on the phone one day, mid conversation about all the crazy sh*t we randomly chat about, and she said 'I have this idea...' 'Go on', I said...
Jess explained to me that over the years she had gifted friends and family members with crystals and the feedback she'd received was absolutely heart warming. Crystals (or 'Roks' as we like to call them) were the most thoughtful present she could think of, especially when the energetic quality she handed over in Rok form was often the energy the receiver needed most in their life.
Jess went on to say she hadn't yet found a place to buy Crystals from in 'gift form'. As in, no one was packaging them up beautifully and so she'd been doing this herself and including a little information about the Crystal gift she was giving.
Now, admittedly I wasn't sure I was the right person to be going in with Jess on this...Crystals? Hmmm. I hadn't had any interaction with them, nor had much interest in them to date. I found Crystals confusing and too 'woo woo' to get into. I did however have an entrepreneurial mind and liked the concept of this business idea, so we got to work and HartRoks was born in June/July 2017.
As the one who writes most of our content, I suddenly found myself spending hours on end researching and calling Jess on the regular, desperately trying to gain a better understanding of each Rok. It was so very complex (woo woo) and without much structure (Hello A type!) and so I couldn't comprehend. It needed to be simplified.
I realised that if I felt confused by Crystals and the endless loads of (sometimes contradictory) information out there, then there was certainly others who were also missing out on this wonderful world of Crystals due to lack of understanding.
As the research continued I came to find that while many Roks carry similar energetic traits, many of them have their leading strength. Bingo!
"We need to simplify it, Jess" I said in a meeting one day. "Just tell me which Rok to use in various areas of life please?"
From there, we became the middleman, demystifying the confusion around Roks, allowing 'the everyday person' to enjoy this ancient healing energy.
We carefully selected 6 Crystals to begin with, each one specifically useful for the main energetic leaks and peaks in life.
Rose Quartz : The Love Rok
Citrine : The Career Rok
Clear Quartz : The Health Rok
Smokey Quartz : The Grounding Rok
Pyrite : The Confidence Rok
Amethyst : The Zen Rok
We begun with these 6 roks in pebble form and called them 'The Jingle Rok Pack' (cute huh!), now known as our Rok Starter Pack. We sold out and from there, we began to grow into what you see today.
We are so proud of our 'baby', HartRoks and all it has become over the years.
From the day we launched we have received nothing but incredible feedback from those who have begun (or continued) on their Rok journey, manifesting and creating a mindful lifestyle. We are also so grateful to be a part of a Hartfelt gift experience and watching from behind the scenes how people support one another with energy is so Hart warming!
If you have any questions about Roks, Manifesting, us or our business, don't hesitate to reach out to us. We are passionate about 'people' and we absolutely love speaking to our customers...You guys are the Hart to our Roks. Awww.
x Beckie & Jess.
*Photo: December, 2017 after launching & selling out of our first ever packs!